Posted by Marta Majewska | Posted in sxsw | Posted on 09-03-2012
Tags: SXSW, sxsw 2012, SXSW Interactive, SXSWi
Here we are again! Austin the way I love it – full of Wi-Fi-draining devices, geek troops and their gods, brands fighting for their fair share of voice and Zuckerberg wanna-be’s hoping this year’s SXSW will carry them down the path to startup glory.
I love to listen to conversations in the badge pick up line and when wandering around the convention center before the festival goes into full gear. And this year’s go from must-go parties through social -pairing, – discovery & -sharing, to how we, geeks, changed the world by stopping SOPA/PIPA. Pinterest is on everyone’s lips as well and seems to be the hottest thing since sliced bread. At SXSW or not.
Chicken wings at the Hilton are just as delicious as I remembered and seeing familiar faces is as good as talking to strangers.
The festival officially begins today and I’m pumped for all sessions, panels, meet ups, launches, lunches, breakfast tacos, bbqs and parties! My cowboy boots are ready, devices charged up and extra batteries packed! Let’s do it!